Product designer who turns complex systems into clear, intuitive experiences. At U.S. Bank I led onboarding redesign for products used by millions, improving adoption, engagement, and early retention. I care about the details that make a product feel right and the systems that make it scale.
Work Experience
Product / Experience Designer
U.S. Bank
Aug 2020 – Apr 2025
• Redesigned onboarding for checking and credit products used by millions, resulting in 19% higher console return rate, 15% better discoverability, and 10% growth in feature adoption within 90 days.
• Reshaped a fragmented onboarding experience into a scalable system through journey mapping and information architecture, spanning first login, reengagement, and completion across responsive mobile and web surfaces.
• Managed stakeholder relationships across product, engineering, and research; led discovery, defined requirements, validated solutions through usability testing, and shipped data informed decisions to senior leadership.
• Contributed reusable patterns and accessible components to the design system, improving consistency and reducing engineering effort across teams.
UX Designer
Apple, FileMaker Division
Aug 2018 – Oct 2019
• Implemented system-level, WCAG-accessible UI components in Xcode with engineering, reducing design-to-development handoff friction across a complex enterprise product.
• Created wireframes and information architecture for complex data workflows, translating technical constraints into intuitive interfaces that balanced functionality with visual clarity.
• Validated design concepts through rapid prototyping, A/B testing, and usability testing with real users, improving workflow clarity across enterprise features.
Visual Designer / UX Designer
Tandon Group
Feb 2015 – May 2018
• Designed branding, marketing, and digital experiences across multiple brands. Built ecommerce solutions that improved customer engagement and brand consistency.
Visual Designer
Danzia
Jan 2014 – Dec 2015
• Created digital marketing assets, web content, and brand visuals. Delivered quality work under tight timelines and within budget.
Education
BA, Design Studies
San Jose State University
2015
AA, Liberal Arts
De Anza College
2012
Nanodegree, UX Design
Udacity
2022
UserZoom Platform Essentials
UserZoom Academy
2023
Volunteer
Marketing Manager / Designer
Project by Project
2018 – 2020
• Led design and mentored contributors on campaigns addressing social issues affecting the AAPI community.