Product and UX Designer · San Francisco Bay Area
Designing experiencesthat feelinevitable.
Product and UX Designer based in the San Francisco Bay Area, bridging human centered UX, strategic product thinking, and refined visual design to build scalable solutions that balance user needs with business goals
Selected work
U.S. Bank Onboarding Journey
Designed U.S. Bank's end to end onboarding system, from first login through day 90.
Part 1
First Login Onboarding
The entry point that introduces new customers to key setup tasks the moment they log in.
Lifted onboarding task completion 18%, digital feature activation 12%, and reduced 90-day churn 11%.
View projectPart 2
Extended Onboarding, Widget and Console Design
A persistent reentry system that brings customers back to finish what they skipped.
Drove a 19% console return rate, 15% better discoverability, and 10% feature adoption growth.
View projectU.S. Bank Guided Tour
Designed a three step guided tour that lifted first week feature engagement by 12% and cut basic navigation support tickets by 9%, after users were abandoning U.S. Bank's redesigned dashboard within two minutes.
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Go to Help centerApple — FileMaker Optimization
Led accessibility implementation for FileMaker 18 and 19, building a WCAG compliant dark mode in Xcode alongside engineering, plus feature UI for the Import and Add on Tables dialogs
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Infinx Healthcare
Designed Infinx's brand identity and visual system from the ground up, including style guide, infographics, software UI, print, and tradeshow materials, all built to make complex healthcare data feel clear and trustworthy
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I am open to new opportunities and collaborations. Reach out and let us create something great together.